Archive for the ‘Technology’ Category

APEC “Silly Shirts” – Inappropriate or Awesome?

Tuesday, December 13th, 2011

proposed (Photoshopped) APEC outfits in Hawaii, 2011

I read with some interest the Times article Obama Says Forum’s Costume Photo Is Unnecessary. This refers to the tradition of the 21 members of the annual APEC (Asia-Pacific Economic Cooperation) forum participating in what has unfortunately been dubbed “the silly shirts photo.” Past photo-ops “have included ponchos and what looked like gowns for pregnant bridesmaids,” Jackie Calmes wrote. Frankly, I’m surprised by Calmes’ snarkiness.

At the first meeting in Seattle in 1993, then-President Bill Clinton outfitted the leaders in leather bombardier flight jackets. This fun photo-op idea subsequently became a tradition to don the national dress of APEC’s revolving host country; leaders wore the outfits for the photo and the rest of the day.  Let’s take a look at past ensembles and judge for ourselves, shall we?

1994 Indonesia, Batik shirts

Batik is a wax-dying technique that, in certain regions, can takes inspiration from everyday life like flowers, people, Arabic calligraphy, European bouquets, Chinese phoenixes, or Indian peacocks, marvelously illustrating the influences upon Indonesia as a land. There are many batiks specific to momentus occasions (weddings, funerals, births), and batik is often an integrated part of such ceremonies. During an expectant first pregnancy, mother-to-be is wrapped in seven layers of batik while being wished well (“naloni mitoni”); and batik is incorporated into another ritual when a baby touches the earth for the first time (I just like the very existence of such a ceremony!). Though I don’t have expertise enough to name the batik prints worn by esteemed APEC leaders below, it is easy to see the variety, and fun to imagine the rich history that produced such “classic” motifs.

APEC in Indonesia, 1994

1995 Japan (Business suits)

It was decided that the familiar kimono was too restrictive to be worn comfortably by APEC members, so they all wore suits. Not only disappointing, this excuse is curious to me, as Samurai wore kimonos and had notoriously physically active lifestyles.

APEC in Japan, 1995


1996 Philippines (Barong shirts)

Barongs are very lightweight and white (speaking to the climate of the Philippines), common formal attire for men and sometimes women. The barong was popularized by Ramon Magsaysay when he wore it to his inauguration as president in 1950, and most formal affairs afterwards (reminds me of Josephine popularizing the “Empire” gown at Napoleon’s coronation.) Dubious legend has it that the invading Spaniards forced Filipinos to wear their barongs untucked (Spaniards would wear them tucked) for easy class distinction, and they allegedly took advantage of the barong’s translucency to see if Filipinos were attempting to conceal weapons. Accurate or not, it’s telling that these possible myths about the national garb being used to control the native people endure.

APEC in Philippines, 1996

1997 Canada (Leather jackets)

I must admit, bomber jackets don’t really scream “Canada” to me, but feel free to offer hypotheses of relevant history!

APEC in Canada, 1997

1998 Malaysia (Batik shirts)

Though a similar wax-removal dying technique is used in Malaysia as in Indonesia, there are some major differences. First, depictions of humans or animals are rare because such images for decoration are forbidden in Islam (the butterfly is an exception, for some reason). Malaysian batiks are highly vivid, unlike the earthy Indonesian tones. The Malaysian government has been heavily promoting the adoption of batik as a national outfit, even encouraging civil servants wear it on the 1st and 15th of every month.

APEC in Malaysia, 1998

1999 New Zealand (Sailing jackets)

As an island New Zealand clearly has an oceanic ties, solidified far before the British colonialists arrived by the indigenous and ingenious Maori. When I myself sailed there in 1997 as a high school student aboard the now sunk (!!) Concordia, New Zealand had just won back the America’s Cup sailing prize, and goddamn, the whole country was abuzz with pride. I enjoy the outdoorsy look the weatherproof jackets give the dignitaries, though I’m disappointed they obliterate any reference to the native peoples who sailed around the island first.

APEC in New Zealand, 1999

2000 Brunei Darussalam (Kain Tenunan shirts)

Southeast Asia has developed its textiles over centuries (the earliest recorded mention of cloth-weaving in Brunei Darussalam can be traced to the turn of the 16th century), and motifs include leaves, local flowers, and Islamic patterns. A sad consequence of modernism has been a drop-off in interest in this labor-intensive art. Since 1975, the Brunei Arts and Handicrafts Training Centre (BAHTC) has been apprenticing small batches of trainees in traditional handicrafts such as weaving, but it might be relegated to a curiosity in the not-too-distant future. I wish I could better see the embroidery on the APEC shirts to discern a pattern or significance.

APEC in Brunei Darussalam, 2000

2001 People’s Republic of China (Tangzhuang shirts)

The Tangzhuang is a jacket that originated at the end of the Qing Dynasty (1644–1911), modified from the Manchu clothing Magua. Typical colors are red, dark blue, gold and black, and Chinese monograms with good wishes are a common motif (lovely sentiment, right?). Initially it was only worn by the elite classes, though it has trickled down to be worn by all in modern times (even women, if you can believe it!).

APEC in People's Republic of China, 2001

2002 Mexico (Guayabera shirts for men/Huipíles for women)

The origins of the Guayabera shirt is actually hotly contested — most Latin American countries, Cuba (which declared it its national garment in 2010), and even the Philippines claim it as their invention. There is a Cuban legend that a poor seamstress sewed large pockets on her farmer husband’s shirt so he could carry guavas home. Guayabera shirts are traditionally white or very pale, with 2 -4 large pockets, side slits, and vertical rows of tiny pleats. They’re worn for special and casual occasions all over the Caribbean.  A huipil is a tunic / blouse worn by the indigenous women of Mexico, Central America, and northern South America (and by men in Guatemala). The elaborate decorative embroidery may convey the wearer’s village, marital status, and personal beliefs. (I wish we could see more detail in the APEC photo.)

APEC in Mexico, 2002

2003 Thailand (Brocade shirts for men/Brocade shawls for women)

Richly embroidered brocade — material with raised texture — is the most expensive type of silk and was only worn during ceremonial occasions like weddings. This clearly speaks to the natural resources (mulberry trees, food of silk worms) and accompanying silk industry, to say nothing of the Silk Road relationships. To even untangle silk from woven cocoon to useable thread is an absurdly time and labor intensive process, and silk has always been a luxury fabric, worn by the royal court, favored by the Prime Minister’s wife, and often given to visiting dignitaries. Ironically it was an American — Jim Thompson — who revitalized Thailand’s declining silk industry in the 1950s and ’60s.

APEC in Thailand, 2003

2004 Chile (Chamantos)

Similar to a poncho (but apparently not exactly the same), chamantos are decorative garments from central Chili woven from silk and wool, with ribbon edging. Each side of a chamanto is fully finished, and one side is lighter colored than the other for variety; the dark side is typically worn during the day (perhaps when it would absorb the most of the sun’s rays in the chilly mountains). Common motifs depict local flora and fauna such as copihues —Chile’s national flower— and various birds.

APEC in Chile, 2004

2005 Republic of Korea (Hanboks)

Hanboks, colorful, pocket-less garments with sleek lines, are the traditional costume of Korea; it literally translates as “Korean clothing.” Though historically commoners wore hanbok and rulers and aristocrats wore more foreign-influenced designs, they have always been worn ceremonially. Hanboks were designed to facilitate ease of movement and also incorporated many shamanistic motifs, indicative of their nomadic northern Asian origins.

APEC in Korea, 2005

2006 Vietnam (Áo dài)

As opposed to the A-line looseness of the hanbok, the áo dài is a closer fitting silk tunic worn over pantaloons. Originally an 18th century court dress, over centuries it evolved. In the 1920s and ’30s, artists modernized it as a female dress, and in the 1950s the waist was tightened to produce today’s silhouette (men’s fit is still un-cinched). Typically a female dress, the áo dài is imbued with feminine and nationalistic symbolism (interesting, given the unfortunately typical male-dominated politicians in APEC).

APEC in Vietnam, 2006

2007 Australia (Driza-Bones and Akubra Hats)

“Driza-Bone” (“dry as a bone”) is an Australian company specializing in foul weather gear, established in 1898 by a Scottish immigrant. Initially developed to protect horse riders from the rain, they were originally made of oiled sail boat sails. With some irony, the company moved back from an extended international hiatus to Australia a year after APEC gathered; but perhaps the “silly photo” garnered enough attention to spur the return? Unfortunately this photo doesn’t show the akubra hats, but they’re the typical wide-brimmed hats of the Australian bushmen, not dissimilar from functional American cowboy hats which protected the wearer from harsh wind and sun.

APEC in Australia, 2007

2008 Peru (Ponchos)

Protective woolen ponchos have been worn by the peoples of the Andes since pre-Hispanic times. A gorgeously simple and un-wasteful design, they are constructed from a single square of woven fabric with a center hole cutout for the head; waterproof versions may have fasteners to close holes and hoods to protect from heavy weather. Though this is inevitably one of the APEC outfits that’s the butt of many jokes, latex-coated military ponchos have been worn by Americans since the 1850s and were used in the American Civil War as a multipurpose jacket, tent, or ground-covering sheet for sleeping. They have consistently been a part of American military accoutrements ever since, albeit in technologically edgy textiles. Peru had the original!

APEC in Peru, 2008

2009 Singapore (Peranakan-inspired designer shirts)

Peranakens are the descendants of late 15th and 16th-century Chinese immigrants to Indonesia; they clung to many of their traditional ways of life such as ancestor worship, but assimilated with the culture and language of their new land. Traditional designs often incorporate Chinese symbols, and shoes often have European flowers, but depicted in local bright palettes.

APEC in Singapore, 2009

2010 Japan (Smart casual)

Prime Minster Naoto Kan cops out of kimonos once again. (I’m not going to get into the history of the dark business suit at the moment, but frankly, I associate it more with English / American history than with that of the Japanese, yet in light of all the other foreign influences present in previously mentioned national costumes, it should not be so surprising that the two-piece suit has become ubiquitous for businessmen / politicians everywhere.)

APEC in Japan, 2010

2011 United States (Business suits)

APEC in United States, 2011

I really love seeing familiar leaders in the colorful, unfamiliar dress of these countries. It makes me question (again) the prejudices the western world has against color, decoration, and unisex clothing on men — this of course taps into ideas of masculine identity and classicism. It also strikes me that from a distance, when the members are in a line in the same outfits, they look like they’re unified. They look like they’re working together. Whatever differences they may have in skin tone or hair styling or ideology fades to the background, and they appear to be a unified body. And shouldn’t they?

It was especially interesting to me that Obama chose to dissolve the tradition in his own home state, where presumably he feels the most comfortable in the local garb. Chilean President Piñera Echenique was said to have asked, disappointed, during this year’s APEC meeting, “Where are the Hawaiian shirts?” It has been speculated that Obama deemed the bright floral inappropriate for these austere economic times, but I would argue that’s exactly when color and patterns and art and fun are the most needed — to lift our spirits. I recently had a discussion with an activist friend of mine who has deliberately been toning down her wardrobe as she becomes more involved in radical organizing because she fears colors and patterns or anything “fashionable” would be considered bourgeois in her line of work. I pointed out that the most ostentatious dressers I know are typically artists — a group famous for its financial struggles and radical alliances. This may be so, my friend conceded, but within Marxist ideology, there is a long history of vilifying fashion as a non-useful and therefore frivolous waste of energy and resources. <sigh>

But to return to the topic: if the impetus for abolishing the APEC costume tradition is so-called lack of dignity or a fear of appearing foolish, I must protest on three counts. First, politicians are known to be stuffy, conservative (i.e. “boring”) dressers, and it might actually do some good for their public images (and their cause with APEC) to be seen as real people who actually get silly and have fun — like us norms. Second, and this is a greater problem in my mind, this discomfort in native dress, even for a “silly picture,” highlights the prejudices of one culture towards others. “Ponchos and batik shirts might be fine for the locals, but that ridiculous look is normalized where they live!”

Lastly, as a fashion culturalist, I emphatically believe that clothes are imbued with socio-cultural significance. When you stop to ask why the national dress of various countries, even within a relatively small geographical area, are different (and also how they overlap), you are forced to confront the histories of those countries, their natural resources (silk production of Thailand), their climates (heat of Mexico), their wealth distribution (Thai brocade silks), their political systems (Shanghai Mao collars), what kind of work and activities the populations engage in (Peruvian / Chilean ponchos facilitate movement; New Zealand and Australia’s stave off extreme wet weather). Empathize with another man by walking in his shoes? Why not pose for one so-called “silly picture” in another man’s whole outfit? I dare you to not get a new perspective on your own ethnocentricity.

The Monetary Value of Fashion

Tuesday, June 21st, 2011

Dorothy dress at auction, 2011

As you may or may not be aware, the auction of Debbie Reynolds’ extensive Hollywood costume collection was (not surprisingly) a smashing success, in that it set new new highs for what collectors would pay for literal fabric of Hollywood history. Items that have been reported on most have included:

  • $4.6 million for Marilyn Monroe’s white subway dress from The Seven Year Itch (1955; costumes by Travilla):

Marilyn Monroe Seven Year Itch subway dress

  • $3.7 million for Audrey Hepburn’s Ascot race dress in My Fair Lady (1964; costumes by Cecil Beaton):

Ascot dress from My Fair Lady

  • $910,000 for Judy Garland’s Dorothy screen test dress from The Wizard of Oz (1939; costumes by Adrian):

Wizard of Oz Dorothy Dress

  • $50K for Judy Garland’s Dorothy ruby slippers from The Wizard of Oz (these actually look like the shoes as worn by the Wicked Witch of the East, and not Dorothy, to me):

Wizard of Oz Ruby Slippers

  • $100K for Elizabeth Taylor’s headdress from Cleopatra (1963; costumes by Vittorio Nino Novarese and Renié):

Cleopatra headdress

Some items that were not so popular were some pantaloons from Mutiny on the Bounty (1962; costumes by Moss Mabry) and a lock of Mary Pickford’s hair (this is indicative of the under-valued silent screen era, I think– Ms. Pickford was one of the most popular actors of the silent era, though few remember her name now, even as a founder of United Artists Pictures production company). Predictably, few articles about the auction results even mentioned these low-sellers.

An interesting peculiarity about costumes is that they are generally made in multiples, as they experience accelerated wear-and-tear from being changed into and out of, often hurriedly between scenes. This sets it apart from most art forms (excepting photography and screen-painted pop art, for example) which prize the uniqueness of The Single Object.

San Giorno Maggiore at Dusk, Monet, 1908

People often conflate worth and importance with monetary value, a result of America’s aggressive capitalistic leanings. One of my favorite moments in The Thomas Crown Affair remake (1999) was during the opening museum sequence where a teacher is desperately trying to wrangle the attention of her disinterested class; after unsuccessfully trying to impress them with historical details about Monet’s San Giorno Maggiore at Dusk (1908) she finally says (I’m paraphrasing): “Get this: it’s worth a million bucks.” Her young audience snaps to attention at the mention of money, and collectively gasps, their attention suddenly focused. They have been brought up in a culture that values money above all else — including personal preference, historical import, quality or craftsmanship. If some wealthy patron is willing to blow a wad of bills on some painting, the press attention it receives increases exponentially, as does the public opinion of the work. Money subjugates all other artistic criteria.

Valerie Steele, in a NYTmes article from earlier this year which explored the rather tiresome question of whether fashion objects are museum-worthy, astutely noted:

“Most museum administrators are not particularly keen on fashion because it is not generally considered art, and these shows do take place at art museums…. Of course we realize that art is commercial, but it has a reputation for transcending that, whereas clothing does not” (my emphasis).

This commercialism is precisely the value system that leads to “fast fashion” — if a temporarily trendy skirt costs only $15 at (non-Unionized) Target, it’s easier to discard it after a season or two because the buyer doesn’t feel she’s throwing very much money away. This kind of monetary thinking omits the ecological impact of this careless behavior (an estimated 9.8 million tons of textiles were generated in 2001), and subjugates personal preference and individual style to fashion runway schedules and retail seasons which all promote planned obsolescence. But I digress….

I suppose what irritates me about this whole costume auction business is not that these garments do not deserve the press attention, or to be preserved or collected in the first place, but that it is only newsworthy if there is an impressive price tag to report on — articles almost always omit costume designer, technological film context, world politics of the day (which always imposes interesting constrictions on fabric availability, sexual mores, etc.), in favor of attributing all “worth” to the famous bodies these items hung on in one of the last stages of a costume’s long life. In the most basic, visceral sense, isn’t it utterly disconcerting to see the Dorothy dress divorced from its film environment? Compare the flattened, empty dress in the first photo of this post to the dress on Judy Garland’s body, within the Wizard of Oz environment:

Wizard of Oz poster

For me, the Dorothy dress is significant as an iconic piece of a film with breakthrough technology (color and black-and-white film in 1939); not to mention its powerful juxtaposition of the harsh Great Depression reality (Dorothy on her Kansas farm, portraying the devastating Dust Bowl that swept American and Canadian plains in the ’30s) with the fantasy dream world of ultimately rewarded optimistic aspirations. It differed from most ’30s Hollywood films where the Great Depression was completely omitted and a wealthy and/or comedic alternative reality was portrayed in lighthearted slapstick comedies and musicals. Dorothy’s gingham dress signified her farm heritage and her youth, while the ruby slippers were, in addition to being sparkly and fancy, were heeled, hinting at Dorothy’s needing to grow up. The literal contrast of texture and color between the blue cotton dress and spangly heels echoed the uneasy transition from innocent immaturity to worldly, grateful young woman. (Says me.)

Few articles have bothered mentioning the designer of auctioned costumes. It is extremely possible that many familiar with the “Marilyn Monroe dress” don’t even know it was worn in The Seven Year Itch (1955). The photos we see of this dress most often are actually from saucy publicity shots of Marilyn ineffectually hiding her panties while standing over a wind turbine-equipped subway grate, eclipsing the film itself — in which she was only filmed from the thighs down briefly (no underwear shot at all), and mostly from the waist up, due to censorship issues (as Elvis Presley’s gyrating hips were similarly cropped out of a ’50s performance).

Film posters had fewer restrictions, and so could get away with posters like this:

Marilyn Monroe publicity shot for The Seven Year Itch

Though I admittedly haven’t gone too deep into the histories of these garments, I have not even found an attempt to deepen the public’s understanding or appreciation of costumes in any article about these costume auctions, and once again, I feel that fashion has been given short shrift as an effective cultural educating tool, relegated instead to the realm of quaint prettiness, and graded by money spent to own it.

Sebastian Smith, Fashion Photographer

Tuesday, April 12th, 2011

I met this perfectly lovely — and dapper (he often wears a hat) — young man about a year ago at one of our favorite galleries, Chair and the Maiden. With more than a whiff of Helmut Newton, Sebastian Smith has managed to make a career of his passion: fashion photography. I picked his brain on balancing his career with his aesthetics, and his thoughts on the fashion industry:

Tove: What drew you to commercial fashion photography, as opposed to more conceptual visual arts?


Sebastian: When I first started shooting, I shot everything under the sun.  I really threw myself out there and tried to shoot whatever I could to see what appealed to me the most.  In the end I found that fashion appealed to me the most because it allowed me to use my background in advertising to create conceptual fashion images that are both creative and relevant in defining our culture.

Tove: What do  you find challenging about capturing clothes on film?

Sebastian: Not too much anymore, however in the beginning it took some time to learn how to shoot all the different textiles.  Cotton shoots, absorbs and reflects light much different than Fur, and vice versa, so the challenge was understanding how to balance multiple textiles in each shot, while showcasing the beauty of the clothing.  Now combined that with keeping a multiple shot storyline emotionally consistent..well, you have a big challenge for young photographer.

Marie Antoinette series

Tove: How do you view the relationship between fashion and nudity?
Sebastian: I personally feel there is a close relationship, however I think it’s primarily psychological.  Sex definitely sells, and the fashion industry is in the business of making money, so I think if you’re trying to give clothing a personality of its own, or if you’re portraying a dress as “sexy”, adding nudity along with clothing helps sell the idea of “Sexy”.  Psychologically it’s a visual connection for buyer.

Figure Study series

Tove: I notice the titles of your collections bring specific narratives to mind (SWF, Once Upon a Time, etc.). How does this inform your work? Do you begin with a story and shoot, or does a story emerge from your photos afterwards?
Sebastian: I’m very methodical with my work.  I’ll have an inspiration or a flash of an idea and immediately sit down and storyboard out the shots.  I work out the lighting, locations, cast, crew, etc.  I typically know the entire story prior to shooting it.  In my head, it’s roughly mapped out and just waiting for me to fill in the pieces.  The titles usually come out of the story after it’s shot.  I typically have a working title that usually sticks in the end.

SWF series

Tove: What, aside from other photography or even fine art, do you derive inspiration from?
Sebastian: I get a lot of inspiration from my wife.  She’s a very strong woman and I see a lot of her attitude and personality in my shots.  Without her, I wouldn’t be as successful of a photographer or a man.
Tove: What would you be doing if not fashion photography?
Sebastian: Great question, however I am so passionate about photography, I can’t think that I would ever want to do anything else.

Le Femme Nikita series

Tove: Who are some of your favorite fashion photographers?
Sebastian: I really respect and love a lot of old skool fashion shooters.  Guys who probably never picked up a digital camera.  For me, the obvious photographers like Helmut Newton, Irving Penn, Albert Watson, and Guy Bourdin come to mind quite easily; but I also really like some obscure and perhaps forgotten about fashion shooters.  Guys like Jeanloup Sieff, Luc fournol and Scavullo, who carved their names in the history books as fathers of modern day fashion photography.

Once Upon a Time series

Tove: Who are some of your favorite style icons or designers?
Sebastian: I could list hundreds, but I want to get some sleep tonight, so I’ll just name my top 10 favorite designers.  (not in any particular order.)  Alexander Mcqueen.  White Tent.  Valentino.  Gareth Pugh.  Tim Hamilton.  Rag and Bone.  Conference of Birds.  Ann Demeulemeester.  Bill Blass.  and Carlos Campos.

Greatest Show on Earth series

Tove: What are some fashion photography artists, blogs, or sites you’d recommend?
Sebastian: I follow my friend Samantha Swetra’s blog. I also follow Purple Diary, Fashionising and of course Thread for Thought.  (My guilty pleasure blog is Dlisted). Sites that I would recommend are my blog:   :)
Tove: How has technology (digital photography, blogs/ internet) affected your work and fashion photography at large?

Sebastian: Loaded question. Technology has had a huge impact on fashion photography in both good and bad ways.  Fashion photography will never be the same as it was back in the ’70s and ’80s, but I guess our industry is all about changing from one season to the next, so it only makes sense that it evolved into what we see today.  So the good and bad?  The good is how easy it is to go from idea to internet.  I added it up last year that based on the amount of images I’ve shot,  I’ve saved approximately $100k in film, processing and printing contact sheets in the last 10 years.  The bad is how easy it is to go from idea to internet.  There’s nothing tangible anymore.  I love all the nuances that went along with shooting film.  I loved processing the film; marking up the contact sheets; making out in the darkroom, etc.  All that is primarily gone.  I haven’t had a client ask for film in like 10 years.

Marie Antoinette series

Further Reading:

The Triangle Factory Fire and the Living Issue of Labor

Tuesday, March 29th, 2011

Wisconsin union rally, 2011

In the current climate of rampant, high-profile antisemitism (Galiano, Gibson, etc.), war on unions (Wisconsin), and the attack of women’s health rights, the centennial anniversary of the tragic Triangle Factory fire of 1911 seems eerily apropos. The Triangle Shirtwaist Factory fire was a tragic culmination of long standing inadequate fire and safety codes, and American willful ignorance of the exploitation of the immigrant / Jewish / female work force that largely comprised the garment and textile industries. Unfortunately, the unions that gained so much momentum as a direct response to the Triangle Factory fire have been on the descent, and are under aggressive attack in current legislature. But let me backtrack.

THE SHIRTWAIST

The product of the Triangle Factory, the shirtwaist, was essentially a blouse. Designed for utility, it was basically a feminized version of a man’s undershirt with a turned down collar and button-down front (for details on the history of shirtwaist dress, see Heather Vaughan’s informative article). In “Triangle: The Fire That Changed America,” David Von Drehle asserted that the shirtwaist crossed classes. Designed for mobility during a time when women were mobilizing to join the workforce and vote in their country’s elections, they were worn by clerks,

Mess'rs Park, Davis and Co NYC office, 1910

nurses,

NY cooking school nurse course, 1900

and students.

Academy of St Vincent women, Riverdale, 1915

The shirtwaist “both symbolized and enabled a wave of women’s liberation,” the “perfect repudiation of corsets and bustles and hoops — all the ludicrous contraptions that literally imprisoned women in their own clothes” Von Drehle wrote. In 1910, nearly a third of all factory workers in New York State were women, most dressed in shirtwaists and skirts:

garment workers wearing shirtwaists, c 1900

THE INDUSTRY

Textile and apparel production was one of the first and most aggressively exploited outcomes of the Industrial Revolution (Frederick Engels observed questionable practices in his own father’s factories way back in the mid-19th century, fueling his alliance with Marx):

Hester St sweatshop, 1885

Massive accidents were not uncommon:

explosion at Ames & Moulton Hat factory, Brooklyn, 1860

One of the desired results of the Industrial Revolution was the large-scale (factory) production and wide-spread availability of a variety of textile products, to be purchased at burgeoning department stores like the one below (as opposed to producing clothes within the home, or collaborating with a seamstress and tailor). People loved the wide selection of clothes department stores could offer for immediate purchase and gratification, and this passion for an obscene variety of offered goods hasn’t left America since:

shirts in Rogers Peet & Co, 1908

American immigrants, particularly Eastern European Jews, were eager for the opportunity to take garment factory jobs because they didn’t require fluency in English, and were actually open to women (clothing had historically resided within the female domestic duties). Workers toiled 14 hours a day 6 days a week for as little as $6 a week. Supervisors docked pay for late arrival, talking, taking too long in the rest room or missing Sunday shifts. Workers often sent half of their paltry paychecks to relatives back in their home countries. Pay varied by job, sex, experience, and age, but was generally inadequate to sustain basic family needs. The land of opportunity these immigrants had flocked to lacked adequate safety restrictions, wage requirements, and worker representation.  Children were often employed, for reduced wages but equally abusive work environments:

child working at midnight in glass factory, c 1900

During slack seasons, workers who were perceived as discontented would not be hired. In some shops, workers had to rent their chairs, pay for the electricity used by their sewing machines, and sometimes even supply their own needles and thread (!!). In the photo below, you can see the laborers are hustling over their work so they appear as mere blurs:

garment sweatshop, c 1900

The New York garment industry doubled between 1900 and 1910, making it increasingly lucrative to bring those who had worked in their Lower East Side tenements…

tennement sweatshop c 1900

…into the factories, which should have been regulated, but weren’t. Unions seized upon the factory conditions, and the Women’s Trade Union League additionally fought for more general respect for women in and outside the factories. Just two years before the Triangle Factory fire, the Women’s Trade Union League campaigned for the 8 hour work day and safe working conditions (you can see signs are in Yiddish):

International Ladies Garment Union Workers Union strike, 1909

Though this strike was hugely successful, the Triangle factory was one of a select few businesses that resisted the strike, hiring thugs and prostitutes to disperse the crowds (interesting tactic, right?).

THE FIRE

A skyscraper in its day, the Triangle Factory Asch building was regarded as a model of clean efficiency compared with the sweatshops inside tenement apartments that had been commonplace. It was fireproof (it still functions as an NYU building today), had freight elevators, tall ceilings and windows that flooded the lofts with daylight. But in practice, these amenities fell short of safety for workers. On March 25, 1911, a fire from a waste paper basket went undetected because of the deafening hum of the sewing machines. Workers who fled to the ninth floor stairwell found the exits locked:

Triangle Factory fire locked gate

Many of the doors opened inwards, making it difficult to get through with a crush of frightened people. Those that packed into the elevators found that only so many could fit, and the over-burdened lift eventually plummeted down the shaft. And those that the fire herded to windows found the fire escape ladders too short to reach the ground. There were no sprinklers or fire drills. Just as we saw in 9/11 Twin Towers footage, 54 jumped out windows in desperation, rather than be consumed by flames:

Triangle Factory fire mangled jumpers

An infuriating irony is that the 60-some executives on a higher floor were able to escape to the roof where they climbed down fortuitously placed painter’s ladders.

triangle factory fire being doused

146 garment workers died in the fire. 102 were Jewish, 129 were women. Almost all were immigrants from Russia, Poland, Romania and Hungary. Though these workers were comprised of minority groups most Americans didn’t generally care about, the calamity resonated with many and brought to the forefront the dire factory circumstances many Americans were forced to live with.

THE RESPONSE

Once the fire was extinguished, a long, painful process of identifying victims began:

identifying bodies, Triangle Factory Fire

And within a couple weeks of the fire, the International Ladies’ Garment Workers Union organized a funeral procession in Lower Manhattan to honor the victims. More than 120,000 people marched, and 300,000 people paid their respects on that dramatically rainswept day :

Triangle Factory mourners, 1911

The Jewish Forward asserts the avoidable tragedy of the Triangle Factory fire made a Jewish  / immigrant issue into an American issue. Public outrage soon followed, and was voiced in many scathing cartoons, which pointed out the aggressive greed of factory owners,

and the inadequacy of legal regulations:

"In Compliance with the Law"

The outpouring of grief and sympathy over the fire was expertly harnessed by unions. The leadership of people like Clara Lemlich Shavelson galvanized the women’s movement, immigrant and worker’s rights, and labor reform– all of which are furiously contested even today.

In direct response to the fire and pressure from unions, the New York Legislature enacted laws requiring automatic sprinklers in high-rise buildings, mandatory fire drills at large companies and factory doors that swung out. Labor regulations grew out of the fire, including a 54-hour week for women and child workers. In 1912 the New York State Legislature passed eight bills proposed by the Factory Investigating Committee, covering conditions and dangers including sanitation, rest periods, child labor, recent mothers, hour limits for women and children, and on-the-job injuries. And in 1913, the NYS Legislature passed 25 more bills recommended by the Fire Investigating Committee including fireproof stairways, doorway width, amount of lighting, fireproof building material, safe construction of fire escapes, and more. The unions even achieved a pension system for those too old to work any longer, all ideas that Franklin Roosevelt would bring nationwide in the New Deal (1933 – 36). In the two decades after the Triangle fire, the city building code was revised to require more exits in tall buildings (in the 1960s, just as the World Trade Center was being designed, those exit requirements slackened to increase the amount of rentable space).

Basic physical safety improved, but the discrepancy between wealthy corporations and the struggling factory worker remained a problem, as evidenced by the portrayal of this class struggle in film. Fritz Lang’s Metropolis (1927) famously portrays factory life and shocking class divisions, complete with aloof bosses and an entire self-appointed master race that unwittingly exploits the workers toiling deep underground. The technology-driven culture dehumanizes the workers while allowing the elite to live in a decadent paradise, willfully ignorant of those who make their world function — does this sound familiar?

Metropolis factory still

Charlie Chaplin more humorously– but not less poignantly– portrayed the frenzied monotony of a factory job in Modern Times (1936). The awesome first 10 minutes are below:

His boss looms over him in gigantic TV screens, even while taking a smoking break in the bathroom (3:45). His body becomes so tuned to his single task that when he leaves for the day, the action becomes a tic he can’t shake (with hilarious but nonetheless poignant consequences, mistaking anything vaguely resembling a nut and bolt– like buttons on a woman’s skirt or blouse– for something he needs to tweak with his wrenches (6:35).

CURRENT RELEVANCE

Though significant progress was made in the years and decades after the Triangle Factory fire, the issues at play then are sadly relevant today. Women still make a fraction of their male counterparts in almost all career paths. Only last year, 29 West Virginia miners died in the Massey Energy mine that had received 1,100 safety violations (including improper escape routes) but which was still allowed to operate for some reason. Currently 80,000 laborers work in New York State farms, who can be fired for attempting to unionize or to improve their working conditions (they are not eligible for overtime pay, disability, or unemployment insurance). Wage theft (the illegal withholding of owed pay) remains a rampant problem; unscrupulous employers who refuse to pay their non-unionized employees, denying their workers of needed payment and skirting taxes that could pay for teachers, pubic programs, public transportation, etc. 20th century unions did great work establishing laws for worker safety, but these laws are regularly violated. In the report “Working Without Laws,” the National Employment Law Project (NELP) documented that 21% of workers in the sample had been paid less than the legally required minimum wage ($7.25 per hour in New York state) in the previous week; 77% were not paid the legally required overtime rate when they worked more than 40 hours; 70% did not receive legally required meal breaks; and 42% of those who had complained or attempted to establish a union experienced a form of illegal retaliation by the employer.

The Jewish Forward rightly urges us toThink about what was going on in 1911 — fierce competition among manufacturers, a large pool of under-skilled labor, lack of essential safety and economic regulations and generally uncaring attitudes about workers’ conditions, rights and welfare. This all-too-familiar scenario hasn’t gone away at all, and only labor’s vigilance will keep it from returning to our door here at home.” It is possible to produce a profitable product and pay living wages, though this is still seen as risky because ethical companies like Knights Apparel are competing with sweatshops. It’s clear that corporations will not do this willingly. Denis Hughes, president of New York State’s AFL-CIO, pointed out unions have been villainized in part because they don’t get credit for admirable actions like lobbying for legislation to cover health care costs for rescue workers injured after 9/11 (Jon Stewart was more loudly credited). “It was a tremendous win, but it wasn’t reported as ‘a labor victory,’” Hughes said. Peter Ward, head of New York Hotel and Motel Trades Council points to the corporate control over mainstream media as root problem of union’s nonexistent or unflattering publicity. Ward pointed outWe had the largest financial crime in history culminate in 2008. We had major mortgage brokers falsifying documents, huge investment firms participating in what can only be described as Ponzi schemes. The entire world knows it. But somehow unions are taking the hit for the resulting fiscal crisis.”

Injustices perpetrated against immigrant workers were (and are) injustices against America and humanity at large. In the midst of all these anti-immigrant laws (Arizona), how quickly we forget that America was built by immigrants. We are practically all descendents of immigrants who fled their respective countries for better lives in this so-called land of opportunity.  As the garment and textile industry has shrunk in America (moved overseas for even cheaper labor), the textile and garment unions have shrunk. Largely supported by Yiddish socialists, these unions have been instrumental in fighting for basic worker and civil rights, in and out of the garment industry. Our country is in a serious financial crisis, and yes, we all must make concessions. But it’s downright unethical to ask those who would have the flimsiest job security, the lowest wages, to sacrifice those privileges we should all have. As a freelancer who would pay (even more) exorbitant amounts for basic health care without the collective bargaining of organizations like the Freelancer’s Union or Media Bistro, I feel the attack on unions is an attack on me, too. The Triangle Factory fire was important because it transcended the garment industry, the “Jewish problem”, and even the working class. It was an American failure, and the current attacks on women, immigrants, workers, and unions remain an American failure.

Wisconsin Union rally in Jefferson, MO, Feb 2011

Further resources:

Shocking Colors

Tuesday, March 1st, 2011

The past couple of fashion seasons, I’ve noticed the trend of pairing neutrals or murky tertiaries with a slice (or in some daring examples, a chunk) of neon, usually orange, magenta, or electric blue. Though it’s absolutely surprising– some might even say shocking– this is not actually a new 21st century invention. Many think of the Victorian era as swathed in somber black (thanks to Queen Victoria’s permanent state of mourning for her beloved Alfred), it was during this period that synthetic dyes were invented (mauvine, or “mauve” was the first), and people went color crazy, pairing wildly contrasting colors together in a riot of mismatching patterns.

Jil Sander, Spring 2011

This is clearly evidenced in fashion and also interior design of the mid-late 19th century, as in the vivid wallpaper and upholstery prints of William Morris and C.F.A. Voysey, which bears an uncanny resemblance to Jil Sander’s recent collection:

CFA Voysey "Mistletoe" wallpaper

I really disliked this Preen color combination when I first saw it, but I gotta tell ya, it’s grown on me, a lot:

Preen, S2009 collection

And it seems to me it’s not so far off from the upholstery of the Moorish Smoking Room in the Worsham-Rockefeller House, circa 1881, which pairs subdued charcoal with an almost identical flaming orange:

Moorish Smoking Room, The Worsham-Rockefeller House, c 1881

The strip of psychedelic tangerine on Prada’s soles is certainly jarring and seems terribly cutting edge…

Prada, Spring 2011

as it was way back in 1948 when Barnett Newman made his very first “zip” painting, Onement I, a gloriously imperfect stripe of vivid orange that cleaves the mottled maroon and makes each color seem brighter and more muted, respectively, for being put in such close proximity:

Barnett Newman, Onement I, 1948

Also featured in MoMA’s excellent exhibition Abstract Expressionist New York, Hans Hofmann’s Memoria in Aeternum similarly punctuates muted, kinda pukey tones with crisp, sunny orange and yellow rectangles:

Hans Hofmann, Memoria in Aeternum, 1962

Baly’s ensembles reflected some of this one, complete with rectangle motif. Again, it’s the juxtaposition with a muted neutral that gives real oomph to already bright colors, lending them a truly futuristic, glowing appearance:

Baly, Spring 2011

The color theorist Josef Albers (1888 – 1976) influenced the Abstract Expressionists with his awesomely fun and interesting book Interaction of Color (1963), as well as his own paintings. Interested in how the perception of colors change when adjacent to other colors, he favored simple shapes– usually squares– to demonstrate this point (if you click on the image below, the red practically pulses):

Josef Albers, Homage to the square- on an early sky, 1964

You get a similar feeling of being unsettled if you look too long at this outfit, yes?:

Costume National, Spring 2011

Albers and the Abstract Expressionists transitioned into the psychedelic colors of the 1960s, facilitated by the next generation of bright dyes. Emilio Pucci (1914 – 1992) revolutionized popular fashion with his flamboyantly vibrant prints and high contrast paletes. Margaret Walch and Augustine Hope note in their marvelous book Living Colors: The Definitive Guide to Color Palettes Through the Ages (which, my roommates will remember, I used to fall asleep on the couch with), “To capture some of the explosive energy of a Lichtenstein or Warhol canvas, pinks were swirled alongside ocher yellows, blues were combined with browns, and greens with corals.” Again, fashion and art intersected. The example below is actually more geometric and less trippy/swirly than most Pucci’s, but there is that vivid tangerine again, surrounded by floating blocks of earthier tones:

Pucci dress, late 1960s

I have to say, when I saw the proliferation of these oranges coming down so many runways last season, I was not a fan. But staring at them for long periods of time practically hypnotizes you– not only do I see similar examples everywhere I look these days (films, paintings, posters, etc.), they’re actually growing on me…! The question I still have, I suppose, is: what drives these artists / designers to embrace what many would agree is, at least for the first moment, an eyesore, something that unsettles, that shocks, that somehow seems wrong? The follow-up question would be: what attracts simple consumers to the same?

American Art, American Fashion. What is it, anyway?

Tuesday, December 28th, 2010

American flag costume c. 1889 and contemporary Flag Dress by Catherine Malandrino

As a native Cantabrigian, I read with interest and delight the NYTimes review of the newly opened, newly expanded American Wing of Boston’s Museum of Fine Arts, a museum I practically grew up in (my father still lectures there). I was especially intrigued by the following statement:

“One can imagine arguments growing sharp in the present political climate, when opinions about what America was, is and should be are so polarized and proprietorial. And maybe this is where art itself comes to the rescue…. Usually we get North America, meaning Euro-America, over here; America Indian and Mesoamerica over there, with African and Oceanic; and South America almost nowhere…. But what if you bring them together, hook them up, seat them as equals at a hemispheric table? Intriguing things can happen. Boston homeboys like Paul Revere begin to look, in their great harbor city, unexpectedly cosmopolitan. Sophisticated civilizations like Olmec and Maya break free of the “primitive” slot. South America, that grand ballerina en pointe, starts to look like the big global deal it, of course, is.”

The Triumvirate “American” Fashion Exhibits

The definition of “American” has been on my mind too: aside from Obama’s supposed non-citizenship (Hawaii is, to my knowledge a U.S. state) and the latest war against immigrants, not one but three New York museums tackled American fashion within the past two years. FIT presented “American Beauty: Aesthetics and Innovation in Fashion,” and the Met and Brooklyn Museum concurrently displayed “American Woman: Fashioning a National Identity” and “American High Style: Fashioning a National Collection,” respectively.

While I generally look for geographic indicators in garments that could include politics, economics, wars, etc., I somehow feel that this rash of exhibitions has a subtle consumerist agenda — as Anna Wintour’s “Fashion’s Night Out” shopping night series is — an attempt to revive the American fashion industry that has been floundering since the Great Recession (or whatever we’re calling it). This is not bad per se, it’s simply something to take into consideration when thinking about the purpose or necessity of three institutions defining our supposed national style one after the other. Isolating American-specific style, no matter what the motivation, is problematic from a conceptual perspective as well. The United States was founded by colonists and continues to be built upon waves of immigrants, and the arts have been inextricably influenced by these immigrant cultures (even as we inevitably resist being “taken over” by too many). All the American fashion exhibitions included some designers who were born in other countries; the example of Dior below was not only created by a French couturier, but worn by Eva Peron (1919 – 1952), the First Lady of Argentina, and evens riffs off a Spanish theme with beaded trompe l’oeil “ruffles” on the skirt. I mean, it’s gorgeous, but it may be a stretch for an “American” exhibit:

Dior evening ensemble, 1952, worn by Eva Peron

I myself have been battling this problematic nation-specific framing, as I’m writing several fashion articles for an upcoming Encyclopedia of Women and American Pop Culture. It’s been a real challenge to extricate American-specific fashion trends and icons from international ones, especially French and English. At times I’ve felt like I’m trying to explain Vietnamese cuisine without mentioning the French occupation of that country (mmmmm, makes me want a Vietnamese sandwich — on the requisite baguette — riiiiight now). Robin Givhan voiced similar perplexity in her article “Single definition of American Woman proves elusive at Costume Institute.” And this type of nation-defining exercise grows more difficult  — perhaps even futile — as one explores more recent decades in which images, information, and trends pass effortlessly, inexpensively, and instantly across continents via TV and the internet. (As a side note, I would love to see a project similar to the Electronic Enlightenment Correspondence Visualization, but tailored to fashion samples, color cards, textile production, etc. to more concretely trace paths of influence.)

The good news is that the specific missions and personalities of FIT, the Met, and the BMA are all called into sharp relief when they tackle the same challenging subject. FIT is, after all, a technical fashion school that focuses on design and construction elements and generally lets the gowns speak for themselves, going light on historical context. In the photo below, you can see that gowns that resemble each other’s shapes, palettes, and materials are grouped together, something that’s particularly helpful to people studying fashion design:

American Beauty: Aesthetics and Innovation in Fashion set

The Met has a ridiculous budget and blockbuster-style  annual gala associated with its spring Costume Institute show so there’s more emphasis on creating high-class period atmosphere, with elaborate sectional murals and plentiful props (this is noted in Roberta Smith’s article The Art of Style, and the Style of Art). Additionally, Curator in Charge Harold Koda treats fashion as “high art,” and therefore favors extraordinary (i.e. couture) garments over more common (ready-to-wear) ones though the latter may be more characteristic of what the general population wore; this approach seemed especially problematic to me because historically speaking, American designers have generally been more sleek and restrained than their flamboyant European contemporaries (this is due in large part to our somber religious forebearers and democratic political system that explicitly rejected the caste system of England).

American Woman: Fashioning a National Identity set

The BMA tends to emphasize historical conditions that are generally provided in explanatory signage contextualizing costumes within local, national and global circumstances (this is my personal favored approach, if you didn’t know!). Compare the BMA’s minimalistic installation and wider represented economic range (like the ready-to-wear Claire McCardell bikini top and romper shorts in far center) to the Met’s above; likewise, compare the range of styles, colors and materials grouped together (probably because of subject theme) to FIT’s more visually cohesive design:

American High Style: Fashioning a National Collection set

The Difficulty of Defining “American”

The Whitney Museum, which I used to work for, had similar difficulty pinning down a definition for “American,” and this was a larger issue than a single exhibition: the full name is The Whitney Museum of American Art. Gloria Vanderbilt Whitney established the institution in 1930 with the explicit intention of supporting living, American artists. The difficulty arose however, that with ever-easier, affordable transportation options (not to mention America’s well documented appeal to immigrants), people don’t necessarily live and die in one country. Artists especially (this very much includes writers, as the Ex-Pats of US / Paris) seem to thrive on changing locals for fresh inspiration. The definition of “American” thus becomes increasingly nebulous.

What the Times article reminded me was that America is even larger than these institutions and exhibits acknowledge — North America is a continent, after all, and the United States is one single country among 22 represented nations. I hope that, with the MFA’s lead, people will start to include and compare / contrast American art and American fashion while acknowledging the influence of our geographical neighbors, also American.

And with that, I’ll leave you with one of my favorite pieces from the BMA’s exhibition, one that I not only think is beautiful, but thoroughly American by any definition: designer Elizabeth Hawes (1903 – 1971) was American, and the dress exemplifies the traditional, somewhat plain silhouette of early WWII years in America. But my favorite aspect is the simple-but-bold shiny red graphic, an inverted pelvic-like triangle with abstracted vaginal slit running between the modestly covered legs is wonderfully subversive when you consider America’s ingrained Puritan roots and complicated relationship with displayed female sexuality (and if you think this interpretation is a stretch, consider the title of the dress):

"The Tarts" dress by Elizabeth Hawes, 1937

Ah America, land of expression!

Further Reading:

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Flattening Fashion

Tuesday, November 23rd, 2010

One of my favorite blogs ColourLovers brought to my attention a new cookbook. I have no idea the quality of the recipes in Homemade is Best, but what interested me was that each recipe has a double-page spread of photos of the ingredients, piles neatly arranged in graphic formation.  It might make more sense when you learn that Ikea– brand of (often impossible) assemble-it-yourself furniture projects– published it. Take a gander:

In the review Margot Harrington wrote, “Sure, I still want a fat slice of the cake, but now I have so much more appreciation for what goes into it. Makes it seems so much more simple to make, no?” It immediately reminded me of  minimalistic and architectural fashion, much of which emphasizes simplicity of pattern. I thought I might be making that now-familiar leap from Everything Random to Fashion (because that’s what I do), and then it turned out that was exactly what had inspired the Ikea project (I won’t let it go to my head):

Ikea on Homemade Is Best “We let ourselves be inspired by high fashion and japanese minimalism. The idea of the book became to tone down the actual cake and put the ingredients in focus. The recipes are presented as graphic still-life portraits on a warm and colourful stage. And when you turn the page you see the fantastic result.

Probably best known these days for her lemongrass coat-and-dress ensemble worn by Michelle Obama Inauguration day, Isabel Toledo’s designs are highly informed by origami, and a similarly Japanese penchant for loose and drapey forms rather than American body-hugging fashions. Toledo’s designs seem to originate with flat patterns of simple geometric shapes and they become draped clothes only later in the process. For this reason, her works  are often more interesting to me when seen flat, as FIT did in last year’s “Isabel Toledo, Fashion From the Inside Out” exhibition, revealing the simplicity of pattern and complexity of resulting form on body.

The “Packing Dress” is simply two circles of fabric sewn together with leg, arm, and head holes. Because the pattern is so unstructured, it can be worn front or back, as seen below:

Packing Dress, Spring/Summer 98

The Packing Dress reminds me of Martin Margiela’s more aggressive circular jacket which is far more structured when made of leather, perhaps a bit harder for the average person to wear on the street, but it’s no less delightful:

circle jacket, Spring/Summer 09

Oftentimes the final results of Toledo’s garments on human forms bely the clarity of their pattern shapes; when draped on bodies they bulk up, drape and pucker in complex and interesting ways. Toledo’s Tube Jacket looks completely different on a form:

Tube jacket, Spring/Summer 95

… than when folded flat; the origami influence becomes clear, non?

Looking at Toledo’s dresses, it’s easy to forget that designing garments is not just drawing pretty pictures of pretty frocks– there is a hellofalotta math involved. Making a garment that follows the human form generally requires many odd-shaped pieces to be connected like a puzzle. Consider the fabulous skill involved in being able to visualize a 3-dimensional structure and break it down into 2-dimensional pieces– and vice versa. These days, it’s easy to think, “yes, people who choose that career have a special talent,” but up until the mid-19th century, all women (middle and lower class, anyway) clothed their own households. Many women in the first centuries of American colonization actually raised their own sheep to spin yarn, to weave fabric, to cut and sew clothes for themselves. I’m a crafty person and I’m exhausted just thinking about this process. Visualizing patterns for clothes was not a luxury, it was a necessity.
As I’ve mentioned elsewhere, it took about 14 hours to make a man’s dress shirt and at least 10 for a simple dress. A middle-class housewife spent several days a month making and mending her family’s clothes even with the help of a hired seamstress. And Victorian fashions were distinctly not minimalist, as 20th and 21st century fashions can be. You can see in the group portrait below how voluminous the hoop skirts and sleeves of the mid-19th century were,

portrait in a garden by Franz Antoine, 1850s-60s

and you can even see that two of the women are knitting, and the third has a sewing box in her lap– because clothing their families was a constant female duty, even when “relaxing” in a garden (her expression seems to reveal her feelings about her situation!):

knitting detail

The unending resources and effort expended just to clothe a family is why the Industrial Revolution was, well, revolutionary. A major advancement of the 19th century was the modern sewing machine, invented by Elias Howe (1819-67) in 1845. Ellen Curtis  Demorest (1824-98) invented the paper flat dress pattern in the late 1850s to further ease the burden (or at least the guesswork) out of assembling clothes. She and her feminist husband published their own magazine with their paper dress patterns, distributed door-to-door so small-town Americans could emulate French and English fashions more easily, enabling any mediocre seamstress to create and duplicate au currant styles in a variety of sizes without having to possess the truly extraordinary skill of resizing by sight and instinct. I mean, could you figure out how to manipulate this pattern to fit yourself?

Yet another beautiful aspect of Toledo’s designs is that they are extremely low waste. In the pattern above, all the visible blue will be discarded when the pattern is cut. A huge amount of landfill garbage is comprised of textiles, much of which is the scraps leftover from intricate curvy patterns. 12.37 million tons of textiles ended up as Municipal Solid Waste in 2008 in America alone. An important component of the eco-fashion movement is addressing this excess, much of which could be eliminated with designs that work with pared-down shapes, and/or utilizing a piece of fabric from edge-to-edge (as kimonos and other ancient garments were designed to do):

kimono pattern

Though I don’t love everything Toledo has designed, I do respect her commitment to creative design that is ecologically responsible in its simplicity.

Further Reading:

Bathing Suits, Technology and Morality

Tuesday, July 6th, 2010

Coney Island by Weegee, 1938

In weather like this (namely, 90+ degrees, little-to-no wind, and me without air conditioning), beachy escapes are on everyone’s mind. Following is a rough timeline of how women have historically bared their flesh — or not — to enjoy the sand and sun.

Classical Times

In Classical antiquity swimming and bathing was most often done nude; only sometimes were there were coverings. Murals at Pompeii and ancient mosaics show women wearing two-piece wrap-around garments that resemble bikinis; these were worn for athletic pursuits as on the woman below, who wears the crown and cradles the frond of athletic victory.

woman in athletic bikini, 4th century CE Roman mosaic

19th century

But alas, western society did not long embrace the celebrated nude of the Greco-Roman era, and for many centuries afterwards, beachwear mimicked streetwear, and submerging oneself in water was generally limited to private experiences. It wasn’t until the middle of the 19th century when water sports, sun bathing, and swimming gained momentum again. Starting around 1830, a series of changes eventually led to the participation of women in sports and in specialized clothing being developed for those sports. The Industrial Revolution hearkened an age of train travel, the invention of the sewing machine and mass-produced fabrics enabled clothing in lower price ranges, and household machines and the development of labor unions gave the working classes more leisure time to indulge in travel, sports, and sun worship in exotic locales. The Dress Reform Movement (see my earlier post on Women, Pants, & Politics) advocated shorter dresses worn over loose harem trousers (the Bloomer Costume) that allowed women greater freedom of movement, as was needed for sports and swimwear. Exercise was increasingly prescribed by doctors and advocated by writers to maintain healthfulness; exercise programs even became an integral part of women’s college curriculums.

The typical 19th century “bather” wore black, knee-length, puffed-sleeve wool dresses, often featuring sailor collars for extra-special nautical costume effect (I say this somewhat facetiously, but it was probably used as a deliberate visual device to distinguish proper day wear from risqué sportswear), and worn over bloomers (derived from the Bloomer Costume) or drawers trimmed with ribbons and bows. Accouterments included long black stockings, lace-up bathing slippers that resembled ballerina slippers, and caps. As the 19th century progressed, bloomers and dress hemlines slowly but surely crept higher. Foundation garments being the basic (however questionable) mark of sartorial respectability, it wasn’t until the 20th century that women stopped wearing corsets underneath their bathing suits. Men had swim suits so closely resembling their undergarments that they made the distinction by wearing either black wool or black-with-stripes. You can see where how term bathing suit applied — the bathing costumes were made up of many layers that were worn as a cohesive ensemble.

Bathing dress, 1858

Beaches typically segregated the sexes, either with portions of the beach or different hours of operation. “Bathing machines” were used for additional modesty: they were dressing rooms on wheels in which women could change into their swimmies, were then wheeled out into the water by horses or people, and then were lifted out into the water to bathe. Below is an amusing cartoon from an 1870 edition of Punch:

Modest Old Gentleman (who has swum out to sea and whose bathing-machine has, in the meanwhile, been walked off by mistake). “Ahem! Pray Excuse me, Madam My Bathing-Machine I think.”

And another cartoon from a postcard, closer to the end of the 19th century, showing the hilarious efforts men might exert to catch of glimpse of the women exiting the bathing machine:

1900s

By the turn of the century, bathing suits underwent a revolutionary change in styles as they ceased to be patterned after street wear and began to show a little more of the human form.

bathing costumes c. 1900

bathers by Georges Marchand, published by A. Bettembos, Dieppe, France, 1904

More athletic (and risqué) women pared down the bathing costume to be as form fitting as possible while still covering their bodies. In 1907 the Australian swimmer Annette Kellerman (1887-1975) visited the United States as an “underwater ballerina,” a version of synchronized swimming involving diving into glass tanks. She was arrested in Boston (my hometown is always Puritanical!) for indecent exposure because her swimsuit showed arms, legs and the neck. Kellerman changed the suit to have long arms and legs and a collar, still keeping the close fit that revealed the shapes underneath:

Annette Kellerman in "one piece all-over Black Diving Suit", 1906

Laughable as this costume might be to our unshockable eyes, compare this to the body stockings worn by the prostitutes photographed by E.J. Bellocq (1873 – 1949) in Storyville, New Orleans’ Red Light district circa 1912. It’s hard to see, but this woman is wearing a full white unitard of the variety worn by burlesque performers (it’s important to note that only dark colors were used in early bathing costumes exactly because they were to be visible, and not to even give the illusion of nudity as this one does):

E J Bellocqs Storyville prostitute in body stocking, c 1912

1920s

The swimwear industry took off in the ’20s. As athleticism and slimmer figures gained increasing fashionableness (see my post on Bicycle Chic and Athletic Aesthetic), knitwear companies expanded their market from sweaters and underwear to include swimwear. With its beautiful beaches and warm waters, it’s unsurprising that the West Coast emerged at this time as a hotbed of swimsuit manufacturers with Catlina, Cole of California, and Jantzen all setting up shop there. The West Coast was not coincidentally the home of burgeoning Hollywood, and this proximity led to the early adoption and wide dissemination of new bathing suit styles in popular films and publicity photographs. Mack Sennett (1880-1960) was a slapstick comedy director whose films frequently featured his titillating “Bathing Beauties,” pictured below:

Mack Sennett's Bathing Beauties eating apples, 1922

The boyish figure favored in the 1920s affected the style of the bathings suits, which were shorter and very much mimicked men’s bathing trunks. (Note also how these bathing suits resembled the mod miniskirts of the ’60s, yet to come.) As ever, when hemlines are raised and garments tightened, modesty becomes a priority for moralists. Below is a 1922 photo of Washington policeman Bill Norton measuring the distance between knee and suit at the Tidal Basin bathing beach after Col. Sherrell, Superintendent of Public Buildings and Grounds, issued an order that suits not be over six inches above the knee (it looks like someone might be in trouble!):

1930s

Knit wool swimsuits, though infinitely more practical than the bathing costume of the 19th century, were still imperfect. They became waterlogged, droopy, and heavy when wet, weighing an average of 20 pounds (owning a vintage wool bathing suit, I can attest that the sagginess is both uncomely and uncomfortable). Technology development stepped in, and the elastic rubber fiber Lastex was invented in 1934. This new material, with natural fibers surrounding a rubber core thread, was used in undergarment corsetry and swimsuits.

The close proximity between the swimsuit manufacturers and Hollywood continued to influence each other. As Lizzie writes in her excellent piece on swimsuits, “Stars and Hollywood designers were used to advertise and promote the latest in swimwear.” Below is Carole Lombard, brash comedienne and lucky wife of Clark Gable. You can see the swimsuits are tighter, shorter, and introduce glamor to what had been previously been somewhat clunky sportswear:

Carole Lombard

Though Jean Harlowe’s white number is even skimpier (and plays with the suggestion of nudity with its white fabric on white skin), note that it is only the necklines and silhouettes that are played with — the leg hemlines remain solidly and straightly at crotch level, no higher.

Jean Harlow

1940s:

Esther Williams (1921-), who had made a somewhat oxy-moronic career for herself as a soloist synchronized swimmer in film musicals, signed a modeling contract with Cole of California in 1947 which also included an annual swimsuit design named for her. Here is a nice montage (feel free to turn the sound off) where she actually pretends to be the aforementioned Australian swimmer Annette Kellerman, among others, in The Million Dollar Mermaid (1952).

If I’ve said it once, I’ve said it a thousand times: war affects fashion. U.S. factories are often commandeered by the military during wars, using their existing facilities to produce supplies for the war effort; this was true of the swimwear industry during World War II, as well. Fabric rationing led to sleeker, more closely tailored silhouettes in day wear, and sanctioned increasingly skimpy swimwear: as Lizzie points out, “The US government actually mandated that bathing suits were to be made with at least 10% less fabric, and so the midsection was eliminated” (keeping that scandalous orifice, the navel covered!). French engineer-turned-swimsuit-designer Louis Reard created the “bikini” in 1946, macabrely named after the concurrent nuclear bomb test site on the Bikini Atoll, though some say it was an allusion to the explosive effect the midriff-baring bikiniwould have on viewers. A year after it was released in France, Reard’s bikini was released in America, though its sales were not so great, and was even outlawed in some states as a result of its scantiness.

Louis Reard's bikini, 1945

More popular in the colonies were slightly more modest bikini tops with shorts, which actually crossed the line into non-swimming casual wear.

two-piece swimsuits, 1945

1950s

Post WWII, there was a so-called return to femininity with Dior’s “New Look,” emphasizing curves with yards of skirt fabric, torpedo bras and stiff bodice corsetry. Swimsuits conformed to this ideal too, often with stiff strapless bodices, cinched waists, and apron-like skirts that fell over an invisible skimpier under-layer. More colors than ever were incorporated into swimwear, too, with the return of all America’s factory and supply resources.

apron style swimsuits of 1950s

On the flip side, pin up girls were regularly drawn and photographed in swimsuits, as cousin of the negligee. Below, Bettie Page models some racier swimwear, always designed by herself:

Bettie Page in animal print bikini

1960s

The 1960s heralded the dawn of the Sexual Revolution, the generation that rejected their parents’ prudish impact in the ’50s (Bettie Page very much excepted). This was the first time the female bathing suit moved its hemline above the crotch to encircle the legs rather than square them off. Bond Girl Ursula Andress became an iconic figure (literally and figuratively) in this bikini from Dr. No (1962):

Ursula Andress in white bikini in Dr No, 1962

Below is the publicity shot for Rudy Gernreich’s infamous topless “monokini:”

Peggy Moffitt in monokini by Rudi Gernreich, 1964

Even as it created a fashion sensation, it’s unclear how many women actually bought and wore this number, scandalous even today. Compare the artsy studio photo above to a photo of a model in public (with a billboard man leering at her no less!):

woman wearing Rudi Gernreich's monokini on beach, by Paul Schutzer for Time magazine, 1964

1970s, ’80s, & ’90s

The 1970s embraced less structured clothes and swimsuits, exchanging the stiff elastic ruching and bullet-bra cones for simpler, softer patterns that conformed to the wearer’s body rather than the other way around. The waistline was lowered to hover at the widest point of the hips, rather than at the thinnest point of the waist. The fabric was often unlined, exposing the outlines of nipples (see this hilarious ad for nipple enhancing bras from that period!), as can be seen in the iconic poster of Farrah Fawcett:

Farrah Fawcett photo by Bruce McBroom, 1976 LIFE photo shoot

The ’80s embraced exaggeration in all fashion: huge shoulders, tiny waists, big hair, polychromatic, etc. Bathing suits took on a distinctly geometric feel, often with strategic cutouts for some interesting looks that must’ve created creative tan lines.

Baywatch reigned the small screen in the 1990s. Everyone remembers the Baywatch babes running in slow motion in their bright red, high-cut, low-cut lifeguard swimsuits:

Pam Anderson and Yasmine Bleeth in Baywatch

1990s to now

Since the 1990s, bathing suits have more or less leveled out. Leg holes have generally lowered to a less crotch-pulling height, but we’re in the throws of a nouveau ’80s, so I’ve seen a resurgence of those cutout bathers.

Bathing suit technology has been in the headlines in the past decade due in great part to the press everything Olympics-related generates. Though it’s too expensive to be used for leisure beach activity, Speedo’s LZR swimsuit, invented in 2008, has caused much ruckus among competitive swimmers in recent years. Its corset-like sleek design (it’s said to necessitate 3 people to help a swimmer get into it!) and lasered seams eliminated so much water drag and shaved precious milliseconds off speeders’ times that it was ultimately banned as a kind of performance enhancer that competitors who had non-Speedo sponsors could not wear.

And on that note, I’m off to my local pool to escape this cursed heat, in my Esther Williams vintage-style swimsuit.

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The Secret Sexy Life of Zippers

Tuesday, May 11th, 2010

After reading the recent NYTimes article highlighting Eddie Feibusch’s zipper business in New York’s Lower East Side, I was reminded of — what else? — the history of the not-so-humble zipper. This now-ubiquitous device that fastens and unfastens our pants, dresses, and bags, is a relatively recent invention, as far as the history of fashion goes, and also had more trouble taking off than you might imagine.

Elias Howe (inventor of the sewing machine) patented an “automatic, continuous clothing closure” in 1851, and Whitcomb Judson and Lewis Walker marketed the “Clasp Locker” in 1893, which was presented but largely ignored at the 1893 Chicago World’s Fair:

Whitcomb Judson's clasp locker, a hook-and-eye zipper created to replace shoe laces

It wasn’t until Gideon Sundback increased the number of teeth per inch, joined and separated them with a slider, and built a machine to manufacture continuous chains of the “separable fastener” (patented in 1917), that the zip started to take off. One of its first big customers was the US Army which applied time-saving separable fasteners to the clothing and gear of the troops of World War I. This was not, however, widely adopted by the general public.

It was next incorporated into B. F. Goodrich’s 1925 rubber “Zipper Boots” (named for the “zip” sound they made), but it still struggled with mass marketing. In the 1930s a sales campaign suggested that buttons were hard for children to manage and the zipper made it easier for them to dress themselves. Using modern-day infomercial creativity, the zipper industry alerted people to problems they didn’t know they had — namely “gaposis,” gaping holes between ill-fitting buttons and clasps that exposed drafts and prying eyes to the body underneath. The solution? Spray on hair! — I mean, zippers! Exciting yes, but reliable? Not entirely.  A certain amount of trial and excruciating error was enough to dissuade tailors from suggesting their clients adopt the zip (think There’s Something About Mary bathroom scene).

A well-appointed proponent of the zipper assisted its limping acceptance. The Duke of Windsor (1894 – 1972), in addition to abdicating this throne in favor of marrying the trollop  — I mean divorcée — Mrs. Wallis Simpson, made a(nother) scandal by advertising his adoption of trouser flies. Known for his daring but impeccable fashion taste (mixing patterns, cuffing pants, etc.), his vocal adoption of the zip fly did much for the device. (For more on the Duke’s influence on fashion see this article.) I like the following picture of him because, though I imagine he is not actually lifting his jacket for us to inspect his fly, I like to pretend he is:

Most fashion designers only began to see the myriad of possibilities after after the zipper beat the button in the amusing “Battle of the Fly” in 1937 (I imagine an Iron Chef-like competition, though I could be wrong); Esquire magazine concluded the “new” zippered fly would end “the possibility of unintentional and embarrassing disarray,” tapping into that somewhat imagined “gaposis” crisis of the ’20s. Conservative tailors who disdained zipper flies as vulgar but who couldn’t argue with its ultimate popularity created a fold of cloth to conceal the zipper, which is, of course, the standard in flies today.

But to backtrack just a titch, the biggest breakthrough came when Hoboken zipper factories amped up the erotic associations of the zipper, capitalizing on the alluring promise of “a quick and effortless disrobing.” It was the very vulgar, potentially lewd quality of the zipper that tailors resisted but that the public loved. Synchronized dance musical director extraordinaire Busby Berkeley (1895 – 1976) tapped into the suggestive and tantalizingly promiscuous possibilities of the zipper by featuring one made of women (it didn’t hurt that they were all scantily clothed and splashing about in water). Here is “By a Waterfall” from Footlight Parade (1933) (fast forward to 3:35 – 4:18):

A whole seduction is played out with the zipper: a triangular pubis is formed by the bodies, which dissolves into the neat formation of a closed, modest zipper which a lone swimmer (the seducer) voyeuristically observes (like watching a woman dress). The zip is then ripped open by this peeping Tom who somewhat violently breaks the links. An attempt to stave off the sexual advance and reclaim self-decency is made by immediately re-zipping the zipper, and the vignette is concluded ambiguously with an underwater shot of an orgiastic flurry of confused legs and feet and not-unhappy faces. I realize this might seem like a bit of stretch in this day and age of explicit sexual scenes, but the erotic message was not lost on 1930’s audiences. I love that Busby B.!

Elsa Schiaparelli (1890–1973) was the first couturier to feature zippers as a style element. She first used brightly colored zippers on sportswear in 1930, and her 1935 collection of evening dresses were dripping in colored, oversized, decorative and nonfunctional zippers. While other designers were using zippers simply as a fastener (and trying to hide them), Schiaparelli was using them to create visual interest in garments (and maybe a little scandal too). This dress has a prominently displayed front-of-torso zipper closure that is functional and artistic, and gives the witty, Surrealist suggestion that the dress is being worn backwards:

Schiaparelli's Fall/Winter 1939 collection, worn by Millicent Rogers

Since Elsa, other designers have used the zipper as adornment. The corset onesie Jean-Paul Gaultier designed for Madonna’s 1990 “Blond Ambition” tour had a zipper running from breasts to crotch, merging the fetish aspects of pre-20th century underwear with that of modern-day ease of disrobing:

And Victoria Beckham’s fledgling fashion line often features deliberately visible zippers. Below Ms. Beckham and Jennifer Lopez are modeling former Posh Spice’s own line, with modest hemlines but body hugging silhouettes and partially un-zipped full-length zippers, hinting at impropriety without actually showing a lot of flesh:

While visible zippers lend an air of daring sexual prowess and vulnerability, so do invisible zippers that allow modern women to don boots that have 15 inches of prominent but superficial decorative lacings that fetishize the corset lacing while utilizing the practicality of the zipper:

Fluevog Sugar boots with invisible inner zippers

After the initial slow adoption of the gadget, the zipper has even infiltrated our civilian vocabulary now: to “unzip” is literally to open, but also to reveal a truth, as the zipper reveals the body underneath. The hilaaaarious 1995 documentary about manic designer Isaac Mizrahi is aptly called “Unzipped,” playfully using the clasp’s undoing action to imply that the normally hidden, backstage part of the design process will be exposed. (Is it ever!)

Finally, though the zipper has come so very far from its humble origin and initial ineffectual marketing, to now being the current standard in clasps more than the exception, there remains an un-solvable problem. Easy and quick as the zipper is to close, it is equally easy to forget:

Brad Pitt

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The Politics of Mannequins, part I

Tuesday, February 16th, 2010

I happened to run across an old issue of Hue, FIT’s alumni magazine, and read a surprisingly interesting article on “The Life and Times of Mannequins” by Alex Joseph. Though I have not previously studied dress forms in depth, I have been mistaken for a mannequin (I spaced out in a flu-induced frozen position while waiting for a friend when another customer hilariously reached out to inspect my garment), and I’m also drawn to the creepiness I think is inherent in mannequins… and so I’ll pretend my recent reading list and newfound interest qualifies me to inform you about the history of stationary models.

The Dutch word manneken literally means “little man,” though most mannequins were and are technically female forms. As the history of dress dates to ancient times, so does the history of dress forms; a wooden torso was found near a clothing chest in King Tut’s tomb, dating to approximately 1350B.C.:

Thousands of years later, European monarchs produced “fashion dolls” as examples of national style — Charles IV of France sent one to Richard II of England in 1396 as part of a peace negotiations. And Henry IV of France (1553 – 1610) dispatched miniature, elegantly attired dolls to his fiancée, Marie de’ Medici of Florence. Caroline Weber goes into amazing detail about the deliberate Frenchification of Austria-born Marie Antoinette in her book, similarly to update her on French trends and therefore facilitate her connection to her stylish adopted land and people. Monarch aside, these miniature models were used to spread the latest trends across countries throughout the 1700s. But it would take technological advancements to move the dress form from private doll to public display item.

English fashion doll, 1755-1760

The mid-19th century inventions of electricity-fueled incandescent light bulbs and plate glass enabled merchants to create window displays to advertise their goods. Add the ease and speed of manufacturing ready-to-wear clothes afforded by the invention of the sewing machine, and it becomes obvious why the mannequin became a standard display prop at this time, surpassing its initial dressmaker’s functionality. The department store established itself in the American way of life by 1910, and these larger businesses had more money to invest in expensive mannequins which would ideally help them move the quantities of merchandise they needed to. Facial expression and body language became increasingly important (ancient and pre-Victorian forms were often headless) as window dressers like L. Frank Baum (known for his masterpiece The Wonderful Wizard of Oz, 1900) used them to create arresting vignettes on their mini stages. “Window gazing” became a popular pastime for potential customers, eventually morphing into the familiar “window shopping.” Dressmaker suppliers like Gems Wax Models (est. 1885) and Siegel and Stockman of Paris experimented with articulated legs, arms and wooden hands with bendable digits in an effort to more closely mimic human activities, if stiffly. The latter company even began to produce sitting figures, bicyclists and representations of celebrated athletes at the end of the 19th century (see my post on Bicycles and Athletic Fashion). Sometimes with glass eyes, realistic teeth and human hair, attempts to make early mannequins more lifelike ultimately resulted in creepiness. Iron feet stabilized their teetering skeletons but contributed to unwieldy heft — they could weigh up to 300 pounds.

iron-footed mannequin

Skin-mimicking wax had the downside of melting under hot electric lights and cracking in cold winters. Subsequent mannequins constructed of plastic and papier mâché were more durable, lightweight, and flexible, making them easier to imbue with lifelike gestures.

Compare this 1909 storefront…

Auerbach's department store window display with mannequins, 1909

to one from 10 years later. Note the increased interaction between mannequins, the more sophisticated, narrative scene:

1918 window display

The 1929 stock market crash garnered invention in many ways. In the teens and early 1920s mannequin facial expressions became more animated, perhaps a reaction to silent films. Khol-rimmed eyes, bee-stung lips and razor-thin eyebrows that gained acceptance and popularity on the silver screen were transcribed onto new mannequins. Made with papier-mâché, the new material shed off about 100 pounds, coincidentally embracing the more slender female form, often with Mannerist-like elongated necks:

Art Deco mannequin head

In 1925, Siegel & Stockman, Paris startled the display industry with abstract mannequins in 1925 that mimicked the clean lines of Art Deco. Siegel himself said “The old mannequin, too realistic to respond to the abstract form assumed the architecture and decoration, could no longer fit into the window display with its effective and sober luxury as it is now conceived. This basic conviction prompted me to make an appeal to a new form of expression in order to bring about a timely rejuvenation and modernization.”

Siegel-Stockman streamlined mannequin (modern)

Author Nicole Parrot observed the “elegant and snooty” look of the 1920s were replaced with the “pert and gamine” look in mannequins during the Depression of the 1930s. An Austrian dollmaker-turned-mannequin manufacturer, Kathe Kruse, devised a metal skeleton that was covered with a skin-like material, enabling a variety of positions. “Cynthia” was a 100-pound model created by Lester Gaba in 1932 who had realistic imperfections like freckles, pigeon toes, and even different sized feet. Gaba posed with Cynthia around New York City for a Life Magazine shoot that humorously demonstrates how lifelike the mannequins had become:

Lester Gaba and Cynthia mannequin, Broadhurst Theater in NY at Madame Bovary, 1939

at the Stork Club, NY 1937

riding transit in NYC, 1937

Gaba repairs shoulder on Cynthia, NY, 1937. He almost looks like a doctor attending to a patient.

Tragically, Cynthia  met her demise when she slipped from a chair in a beauty salon.

The more severe mannequin expressions reflected the unease and hardships of WWII. As a fashion historian I already knew that the dress silhouette in the 1940s became slimmer and less embellished to waste less fabric, due to raw material shortages and wartime rationing. I only recently learned, however, that mannequins themselves were made to be shorter than the 1930s models, with the same goal of conserving precious resources for the war effort. At the war’s conclusion, Mayorga Mannequins introduced “Welcome Home Mannequins” where a man and woman held their hands outstretched towards each other, while a small girl looked expectantly at her father. This narrative was tempered by glamorized Hollywood poses that were also available, but traditional family values (including consumerism) continued to be recreated in storefront vignettes:

1940s Christmas display

This article will be continued shortly in Part II…

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